Meet our team

Investment Team

  • Ingar S. Bentsen

    CEO THEFACTORY
    CHAIRMAN THEFACTORY ASSET MANAGEMENT

    Ingar@thefactory.no

    Ingar established TheFactory in 2015, and has since the start been responsible for raising capital to TheFactory’s investment companies: TheFactory Angels I -VIII, as well as serving as Chairman. In 2019 he received the “Ecosystem Hero of the Year” award from Nordic Startup Awards for his work in the entrepreneurial ecosystem in Norway.

  • Simon Ruud

    CEO THEFACTORY ACADEMY

    simon@thefactory.no

    Simon holds a Bachelor in Business from Westminster college in Salt Lake City, and has been a vital part of TheFactory since 2016. He is overall responsible for all our accelerator programs, and also handles first view of all incoming dealflow.

  • Pia Merkesdal

    COO THEFACTORY

    Pia@thefactory.no

    Pia has been involved in the startups and development of companies since 2002, such as 123Tele, Mobizzand worked inNetnordicNorway until the beginning of the year 2017/18 she started as Head of Administration at TheFactory. TheFactory is the Nordic region's leading fintech and proptech accelerator and incubator, and since 2015 has accelerated more than 50 companies from the Nordic region.

  • Baard Røthe

    PROGRAM MANAGER THEFACTORY

    baard@thefactory.no

    Baard holds a Bachelor in Business Administration and joined TheFactory in 2026. He works across TheFactory's accelerator activities and investment team, with responsibility for program management, dealflow and the day-to-day contact with founders. He also manages TheFactory's network of mentors and partners, and supports investor relations and portfolio follow-up.

TheFactory Asset Management

Board of directors

 

Pia Merkesdal

Boardmember

Herman Austgulen

Boardmember

Nils Erik Høver

Boardmember